Overview

BMW Snows Motor Group has teamed up with the New Theatre Royal, Sasha Biloshisky and Kabuki Productions to reveal their brand new BMW 5 Series car.

The brief was to create an exciting performance using movement artists and lights around the car leading up to the curtain drop unveiling the car.

“This is a quite special moment for us, and I am very pleased we’ve engaged with the New Theatre Royal’s artists this evening. It was very exciting and a great thing to do.” – Mark Trapani, MD Snows Motor Group.

Credits

Production Co-Directors
Ajay Parekh, owner & director Kabuki Productions
Sasha Alexander Biloshisky – choreographer and director Funk Format Soul Rawkus

Co-Producers
Laura Doye
Fiona Wilson

Snows BMW Portsmouth
Ross perks, BMW General Sales Manager
Chloe Brazier, BMW Assistant Marketing Manager

Corporate partners
New Theatre Royal Portsmouth

Project

BMW 5 series Launch

Client

Snows BMW x New Theatre Royal

Services provided

Concept
Specialist artist supply
Choreography
Production

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